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The Importance of Values in Planning, Part 2

Sep 16, 2021

Have you ever watched the TV show, Schitt’s Creek? If not, it’s a hilarious take on a wealthy family who has lost everything and has to move to a motel in a small town they bought in…you guessed it, Schitt’s Creek. Our favourite character, although very hard to choose, is Moira. Why? Because she says things like the following…

“After a glut of unasinous ideas put forth today, the room is suddenly bombilating with anticipation; can you feel that?”

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The Importance of Values in Planning

Sep 09, 2021

Hey there,

I think we need a bit of a shift in thinking about fundraising programs. And we want to talk about ALL of the elements that you need to be aware of including some we don’t necessarily spend much time talking about.

And I’m going to say something that provokes a strong reaction from non-fundraisers:

Fundraising is a critical part of the mission of your organization.

Let’s repeat it for the people in the back…

Fundraising is a critical part of the mission of...

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How to Be Successful with your Major Gift Program, Part 2

Sep 02, 2021

Being successful at major gifts is an art unto itself. That’s why we wanted to share more with you in this two-part series.

So last week (if you need a refresher, you can check out the blog here), we talked about the importance of (1) a plan and (2) knowing what you’re asking your donors for…

But that’s not all…

Here’s the rest of the secret sauce.

In addition to planning and knowing what you need funding for, there are two more elements to put into...

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How to Be Successful with your Major Gift Program

Aug 26, 2021

It’s easy, they say.

I’ll just wing it, they say.

I know the donor, they say.

They say…is not what we say.

There are several things you need to put into place to be successful with major gifts…especially if you’re a small shop and it’s either a one-person show or a small team.

We’re going to provide some direction so you can run a solid program…because the better you are at major gifts, the more money you bring into your organization and...

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The Importance of Planning

Jul 16, 2021

As a fundraiser, you know how to do your job. And you’re getting some results. But do you ever stop and think: ‘Can I be doing better?’

It’s a common thought among fundraisers. It’s what we do and it’s who we are. Especially when there are so many things your organization could be doing better if you had more funding.

Sometimes, we’re so deep in the weeds of our day to day that it’s difficult to then pull up to look at the whole fundraising...

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Why You Need a Fundraising Plan

Feb 18, 2021

By Cathy Mann, MA, CFRE

The pandemic has kicked 
your butt.

It’s ok to admit it.A lot of us feel that way.

But despite how you feel, you still have to raise money for your important mission.And sometimes it feels overwhelming.  

Today I want to talk to you about your fundraising plan 

Foundation and government grants, special events, direct mail, corporate giving, planned giving, volunteers, your data…the list goes...

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5 Online Donation Form Best Practices

Dec 15, 2020

We’ve been talking a lot about how to fundraise throughout this year's giving season, but what happens once a donor reaches your website and wants to make a donation? Do you have an online donation page that is easily accessible and quick to complete?

Online giving is growing at three times the rate of overall giving, so it’s really important to make sure that your online giving game is on point. You don’t want to put in all the work to steward your donors, only to lose...

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28 Fundraisers Share How They're Maintaining Their Optimism Quotient

Nov 25, 2020

By Cathy Mann, MA, CFRE

In the car driving around Nova Scotia, just a few months after returning to live here, I got to thinking about optimism. Maybe it was the beauty I was surrounded by that led me there, but it stuck in my head and when I got to where I was going, I sat down and wrote a blog post about it. 

Then I got to thinking that I should ask my LinkedIn peeps what keeps their OQ (Optimism Quotient) fueled. So, I did. And they did not disappoint.

I wanted to share some of the...

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How to Stay Optimistic as a Fundraiser

Nov 12, 2020

By Cathy Mann, MA, CFRE

 

Our stock in trade as fundraisers is optimism.

When I was Academic Coordinator at Ryerson University's Fundraising Management Program, I was invited to speak at a panel each year for the Intro to Fundraising students. The question that the instructor asked every year was: what is one word you would use to describe fundraisers. I always hoped I could go first so I could answer what I answered every year: curious. Because I do think we need to be curious if we are...

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How to Spark Digital Engagement this Holiday Giving Season

Oct 07, 2020

Fall is here! Time for pumpkin spice everything, beautiful orange and red trees and holiday fundraising! Yes, it is that time of the year again – time to get ready for your holiday appeal. Do you have a holiday campaign strategy in place? And if so, what is the role that digital media plays in your campaign?

If you’re not planning a digital element to your campaign, you might want to reconsider. The COVID-19 pandemic and subsequent lockdown has forced us all to evaluate our...

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