This is a time for Resilience. Grit. Perseverance. Collaboration. Selflessness. Altruism. Not just in our world of fundraising but in all life. This a time for EQ – not IQ. Above all, this is a time for kindness.

In today's video, I will be talking about some of the interactions I have been having over the past week, some thoughts to keep in mind, and a little bit of advice to get you through this trying time,

Take gentle care.

Cathy

And we’re being asked to be extraordinary in response. 

For some it feels like the world is swirling out of control and we're seeing and hearing about the fear, concern and downright panic people are feeling.

So, this is our attempt at offering some comfort – or at least some perspective as you try to adjust in these trying times.

We hope you like it.

COVID-19 has changed everything. How do you keep fundraising when folks are worried about the state of the world and worried about their health?

In this video, I'll explain 5 tangible actions and things to keep in mind during this time including KYPU! (watch the video to see what that means.)

Take gentle care.

Cathy

As life becomes harder and more threatening, it also becomes richer, because the fewer expectations we have, the more the good things of life become unexpected gifts that we accept with gratitude. -- Etty Hillesum

If you want to succeed at fundraising, you can't simply work hard at raising money. You need to create the right conditions within your organization - the enabling ecology - for fundraising to thrive.

The enabling ecology approach  intentionally integrates the culture of philanthropy and your organizational values directly into your fundraising program.

In this video, Cathy Mann, MA, CFRE shares the four elements of the enabling ecology and why you need all four for fundraising to thrive. 

Read the full article now

It may be hard to reflect on the worst thing about your last fundraising event. But as Chris Baylis of the Sponsorship Collective reveals, this type of data is critical to getting companies interested in sponsoring your organization.

In anticipation of our first webinar, The Fundraisers' Guide to Corporate Giving, webinar hosts Cathy Mann & Chris Baylis sat down and recorded a podcast episode about what is often perceived as the "secretive" world of cause sponsorship.

In the episode, Chris and Cathy discuss how the last thing fundraisers should do to try to attract sponsorship dollars is to send a sponsorship proposal. And how little mission matters when it comes to sponsorship.

So, if you work for a charity, how do you get a company interested in sponsoring your organization? According to Chris, there are two key components to sponsorship success: valuation and audience data. 

If you're looking to get a...