How to Spark Digital Engagement this Holiday Giving Season

Oct 07, 2020

Fall is here! Time for pumpkin spice everything, beautiful orange and red trees and holiday fundraising! Yes, it is that time of the year again – time to get ready for your holiday appeal. Do you have a holiday campaign strategy in place? And if so, what is the role that digital media plays in your campaign?

If you’re not planning a digital element to your campaign, you might want to reconsider. The COVID-19 pandemic and subsequent lockdown has forced us all to evaluate our...

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Building Donor Trust in the Pandemic

Sep 24, 2020

It’s not an exaggeration to say that this year has been challenging. No matter where you live, your life has likely been affected either directly or by the repercussions of the coronavirus pandemic.

For the charitable sector, this has been an especially difficult time as we face billions of dollars in lost revenue, disruptions to service delivery and mass lay-offs. All new challenges to a sector where the long-standing social issues we work towards have yet to be addressed.  

If...

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COVID-19 and Resilience

Mar 23, 2020
 

This is a time for Resilience. Grit. Perseverance. Collaboration. Selflessness. Altruism. Not just in our world of fundraising but in all life. This a time for EQ – not IQ. Above all, this is a time for kindness.

In today's video, I will be talking about some of the interactions I have been having over the past week, some thoughts to keep in mind, and a little bit of advice to get you through this trying time,

Take gentle care.

Cathy

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These are extraordinary times...

Mar 18, 2020
 

And we’re being asked to be extraordinary in response. 

For some it feels like the world is swirling out of control and we're seeing and hearing about the fear, concern and downright panic people are feeling.

So, this is our attempt at offering some comfort – or at least some perspective as you try to adjust in these trying times.

We hope you like it.

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5 Things to Keep Your Fundraising Program Going During COVID -19

Mar 16, 2020
 

COVID-19 has changed everything. How do you keep fundraising when folks are worried about the state of the world and worried about their health?

In this video, I'll explain 5 tangible actions and things to keep in mind during this time including KYPU! (watch the video to see what that means.)

Take gentle care.

Cathy

 

As life becomes harder and more threatening, it also becomes richer, because the fewer expectations we have, the more the good things of life become unexpected gifts...

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