If you want to succeed at fundraising, you can't simply work hard at raising money. You need to create the right conditions within your organization - the enabling ecology - for fundraising to thrive.

The enabling ecology approach  intentionally integrates the culture of philanthropy and your organizational values directly into your fundraising program.

In this video, Cathy Mann, MA, CFRE shares the four elements of the enabling ecology and why you need all four for fundraising to thrive. 

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